Monday, March 14, 2011

Blarney!


It is estimated that almost half of the US population will be Irish this week and it’s estimated that they will spend about $4.14 Billion celebrating their “Irish” heritage.  While many people celebrate this holiday with Shamrock Shakes, Guinness, green beer, corn beef and cabbage, and silly green clothing, there are still marketing possibilities for any business! 
How can your business benefit from St. Patrick’s Day celebrations? 
•Advertising specials for people wearing green
•Promotional items that celebrate the holiday
•Offer a complimentary meal like corn beef and cabbage to your customers
•Pictures with a leprechaun, just don’t forget the pot of gold!
Most importantly have fun with your advertising this week, it’s a day of celebrating Irish heritage and green is a great way to remind us Spring starts in a week.  




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